Small firms in this year’s Top Workplaces offer a broad spectrum of stand-out fringe benefits, employee support and rewarding workplace cultures.
Keeping team members in the loop and empowering them to make decisions are driving success at Investors Associated. Founded in 1970, this Hartland-based commercial and residential developer and property management firm has 37 employees at its Madison office.
Employee comment: “We trust our people and our hiring team to hire good people who will make good decisions. Everyone is empowered to make any decision.”
KL Engineering is a locally-owned engineering firm that offers civil engineering services built around a specialization in infrastructure engineering and an unwavering customer service ethic. Headquartered in Madison, they serve the upper Midwest from four Wisconsin locations.Their family-oriented workplace fosters flexible schedules, features a vibrant atmosphere and encourages active participation in the community.
Employee comment: “We help integrate and build relationships. We let people really experience different fields of engineering and see where they fit and what they enjoy.”
Since 2010, the firm and its predecessor have been helping entrepreneurs, both established and new business owners, in the creation and preservation of business value and personal wealth. Whether it’s a startup entity, an emerging company, a growing company, an individual, a sole proprietor or even a partnership, their team can help customers exceed their goals.
Employee comment: “We like to have fun, but we also understand that the community has needs.”
For over 40 years The Alexander Company has earned national recognition specializing in urban infill development, historic preservation and affordable housing solutions.
As a second-generation real estate services firm, they have multi-faceted experience, overseeing the financing, design, construction and property management of developments in-house, providing a diverse team of experts for building owners, investors and public-private partnerships.
Employee comment: “Central to our culture are collaboration and employee empowerment. By empowering our employees, we’ve cultivated a sense of ownership across the team.”
As a proud member of Penske Automotive Group, they are driven by excellence and dedicated to serving all of their customers’ automotive sales and service needs. The dealership focuses on human capital, and they believe their happy customers start with having happy employees. Their team is their success, and their diversity makes them whole.
Employee comment: “We take care of our employees at a high level, and they take care of our customers at a high level, and there’s not really a second option.”
6. Jewel Associates Engineers
This Spring Green-based firm provides engineering, architecture and land surveying services to a wide range of clients. With 35 employees, its culture focuses on client-focused teamwork. It offers competitive compensation, a comprehensive benefit package including a volunteer program offering eight hours of paid time to work with community causes.
Employee comment: “I am exposed to various types of projects and always entertained with what I have to work on next.”
7. Terso Solutions
Headquartered in Madison, Terso Solutions — a subsidiary of Promega — provides inventory control management answers using RFID technology to the health care and life sciences markets. Its 60 Madison employees enjoy caregiver leave, emotional and social intelligence programs, student loan repayment, a community garden and a full benefits package.
Employee comment: “My company really focuses on making sure you have the tools to take care of yourself outside of work, to make sure you are bringing your best self to work.”
8. Wealthspire
This financial advising firm has 47 Madison-area employees. In addition to a comprehensive benefits plan, Wealthspire offers up to $20,000 for adoption services, as well as surrogacy and fertility treatment. It also supports local and national charitable causes and promotes workplace transparency.
Employee comment: “I enjoy the interactions to help clients achieve their financial goals.”
9. WEA Member Benefits
WEA Benefits helps public school employees and their families achieve financial security with insurance, retirement, investment and financial planning. It offers free parking, an on-site workout facility, volunteer time off and options to buy auto and home insurance and open an IRA through payroll deduction.
Employee comment: “We do great things for the members of our public sector who do great things for us and our community.”
10. goVirtualOffice
This Waunakee firm is a NetSuite provider helping companies enhance productivity, improve efficiency and grow profits by simplifying and automating business processes. It offers the option to work nine-hours days and a half day on Friday, work-at-home days, a casual atmosphere, and a culture that pays attention to new ideas.
Employee comment: “Problem solving is fun! I love getting to be the hero and getting to do it with like-minded people.”
11. The Douglas Stewart Company
This Madison-based firm is a distributor of technology, education software and supplies to more than 4,500 academic resellers. It offers its 74 local employees a casual atmosphere, comprehensive benefits, work-life balance and employee social events. It also has a dog-friendly environment.
Employee comment: “I have the freedom to do my job without intense scrutiny but can get support as soon as I ask for it.”
12. Advocate Construction
Specializing in residential and commercial construction, Advocate has 44 Madison-area employees. It’s involved in communities it serves through a paid volunteer program, corporate sponsorships, and by matching employee donations. It also offers a 401(k) plan with a company match, incentive trips based on performance and company social events.
Employee comment: “Everyone treats everyone equally and truly cares about one another.”
13. SmithGroup
This integrated design firm has 1,300 experts across 20 offices in the U.S. and China, including 59 in Madison. In addition to a comprehensive benefits program, SmithGroup offers a pre-tax transportation program, wellness program and 60-plus training programs. Employees work an 8.5-hour day but receive an additional 15 Fridays off each year.
Employee comment: “I get to do what I love with very smart, talented people in an inclusive and supportive environment.”
14. AE Business Solutions
AE is an information technology systems integration and consulting firm with 67 Madison employees. Its AE Cares program provides two paid days each year to volunteer, fights for justice and equality and seeks out opportunities to serve military veterans. Employees have remote work and flexible scheduling and lunch-and-learn programs.
Employee comment: “They provide me with true work-life balance.”
15. Iconica
This Madison firm provides full-service architecture, engineering, design services and general contracting. Its 69 employees have professional development opportunities, paid volunteer time, company and family social events and a culture that encourages promotion and advancement.
Employee comment: “I enjoy watching projects come together. I enjoy making clients happy and giving them a great end result.”
16. Mirus Bio
Mirus Bio is a provider of transfection products and technologies for the biopharmaceutical and research industries, offering reagents for cell and gene therapy, recombinant protein expression, and stem cell applications. Mirus has 57 Madison employees, the firm’s values span empowering learning, passion, integrity, compassion, collaboration and innovation.
Employee comment: “I’m able to own new ideas and processes that I would like to see in place.”
17. Wisconsin Bankers Association
The Wisconsin Bankers Association, in Madison, is the state’s largest financial industry trade association, representing more than 200 commercial banks and savings institutions. It has optional work-from-home Fridays, tuition reimbursement and a newly remodeled office with sit-stand workstations and flex spaces.
Employee comment: “We have a great camaraderie among the staff, and we enjoy working together as well as participating in office and community engagement activities together.”
18. Horizon Develop Build Manage
A Top Workplace for six straight years, this group of companies specializes in integrated development, construction and property management services. Horizon offers a 401(k) with a company match and financial wellness training. Its 75 Madison employees have flexible work schedules, milestone recognitions, educational opportunities and corporate events.
Employee comment: “It’s like a family, and we all work together to achieve tremendous success.”
19. Wegner CPAs
This Madison-based full-service accounting firm prides itself on being a large firm with a small-firm feel and a people-first organization. Wegner values employee contributions and provides continuous education. The firm features an open-door policy in which staff members have access to all levels of leadership to provide feedback and ideas.
Employee comment: “Wegner is constantly adapting and adjusting policies and benefits to ensure it is meeting the wants and needs of its employees.”
20. Tri-North Builders Inc.
This Fitchburg-based construction firm places a strong emphasis on its 83 local employees, offering childcare services at a rate a third lower than other local options, at the corporate headquarters. It allows employees who donate and volunteer in the community to earn paid time off.
Employee comment: “My job aligns with my values and allows me to make a positive impact on the world.”
21. Holtz Builders Inc.
This family-owned general contractor specializes in turnkey commercial projects. Based in Lake Delton, Holtz has 63 area employees and supports many local charities. It offers health insurance and 401(k) plans. All full-time employees receive holiday pay and paid vacation. Holtz stresses communicating clear expectations and providing the tools to succeed.
Employee comment: “The company manages to make you feel like you’re family and truly cared for.”
22. KennedyC
KennedyC, based in Madison, is a full-service, integrated advertising agency with a staff of 46. It offers rotating happy hours, volleyball championships and Friday golf outings. KennedyC emphasizes a collaborative, entrepreneurial spirit and established an employee committee to establish a culture of inclusion.
Employee comment: “From top to bottom, everyone is very kind and fun to work with, while also working very hard together towards a common goal.”
23. pc/nametag
This Verona firm helps meeting planners and business pros build connections with brandable products and services. In addition to a comprehensive benefits package, the firm has a complementary coffee bar, catered lunches in peak seasons and a mother’s room for privacy. It also stresses socially conscious products and services.
Employee comment: “My team members and leadership both encourage growth and collaboration.”
24. CLA
A large Minneapolis certified public accounting and consulting firm, CLA has 41 Madison-based employees. Employees enjoy unlimited paid time off, wellness stipends, mental health resources, paid parental leave, tuition assistance and profession certification.
Employee comment: “I am challenged throughout the day with my work but also supported through the challenge.”
25. The Peoples Community Bank
This Mazomanie-based bank has 56 employees in four locations. Its full array of employee benefits include a 401(k) profits sharing plan, insurance options and a flexible spending account. It stresses customer service and provides technology to help meet that goal. It also supports many area organizations.
Employee comment: “I have been at this bank for almost 18 years and have been treated like family since day one.”
26. Godfrey & Kahn SC
This Milwaukee law firm has 54 employees in Madison. The firm offers a close-knit working environment and promotes professional development and education along with tuition reimbursement. It has flexible work arrangements, daily fresh fruit, healthy snacks and student loan financing. It fosters an inclusive environment, hiring attorneys and staff of all backgrounds.
Employee comment: “They encourage me to delve into substantive areas of the law, communicate with clients and to participate in community service.”
27. Palmer Johnson Power Systems
Palmer Johnson, specializing in service and components for heavy equipment, has been recognized by Top Workplaces for six straight years. Employing 58 people in Sun Prairie, it offers an extensive wellness package with nutritionist access, health coaching and career coaching.
Employee comment: “Our culture and passion for caring for each other and our customers is inspiring.”
28. I-CAR
With 40 employees in Madison, I-CAR is the Inter-Industry Conference on Auto Collision Repair, a nonprofit that provides information and skills on auto repairs. I-CAR provides a profit-sharing plan, flexibility and work-life balance. In 2024 no employees saw an increase in benefits costs. It offers a compressed work week, with Friday afternoons off.
Employee comment: “I work with people who inspire me and push me to learn and grow.”
29. Skyline Services Inc.
Skyline is a commercial and residential cleaning service based in Middleton employing 97 people. The firm offers above-average wages and paid time off, health, dental and vision insurance and retirement plans for eligible employees. Its culture embraces open communication, servant leadership and teamwork.
Employee comment: “Skyline is great at choosing strong individuals to work with, which creates a positive environment.”
30. CG Schmidt
This Milwaukee-based family-owned construction firm has 40 Madison employees. It offers a comprehensive benefit package, paid time off to volunteer and a wellness program. It is one of two state construction firms to qualify for a federal program to self-regulate safety compliance.
Employee comment: “I have a great deal of autonomy to deliver results.”
31. Bachmann Construction
Founded in 1954, Bachmann has more than 60 employees performing $20 million in construction projects annually. It prides itself on community-conscious values and teamwork and offers internship and scholarship opportunities. The firm, a union contractor, also adds apprentices to its ranks, as appropriate.
Employee comment: “I am not just a number to the management. I am a person, and my opinion matters to them.”
32. Raising Cane’s Chicken Fingers
The Madison restaurant, one of 700 nationally, has 43 employees and offers casual uniforms, flexible hours and schedules and paid holidays and vacation. Its invests in tuition reimbursement and a program that rewards and trains restaurant leaders. The chain offers up to $10,000 toward closing costs for restaurant leaders who buy their own homes.
Employee comment: “Cane’s promotes a workplace to work hard and have fun and the opportunity to grow.”
33. Temperature Systems Inc.
A distributor of HVAC and refrigeration equipment and expertise, Temperature Systems has 63 Madison employees. It is 100% employee owned. In addition to a full benefits package, employees receive three week of paid time off to start, volunteer time off, and have a quarterly bonus program.
Employee comment: “It’s a challenging environment, but they are the reason I have advanced my skills to where I can take on new opportunities.”
34. Drexel Building Supply
Drexel supplies building materials and services to contractors and homeowners, and its 55 Madison team members enjoy profit-sharing and an employee stock plan. They are given $100 each year to create a memory with their families. A book club offers a $1,000 bonus for reading 10 selected books and writing a short summary.
Employee comment: “This job has brought out potential, confidence and self-worth in me that I never thought existed.”
35. Rakuten Americas
The North American division of Rakuten Group, which provides internet services, has 88 team members in Madison. The firm is committed to employee wellness, inclusion, and offers a Rakuten Cares program that rewards employees who give back through volunteering, donating and sponsoring community events.
Employee comment: “I am able to truly have a work-life balance, which is a priority for me since I have a special needs child. I, also, appreciate being trusted to do my job.
36. Angus-Young
Angus-Young is a 59-employee full-service architecture firm in Janesville. Team members have a comprehensive benefits package with yearly bonus, company-matched 401(k), a professional development stipend, lunch-and-learns, and computer purchase assistance.
Employee comment: “A-Y does a good job hiring and we have a great team.”
37. Wintrust Financial Corporation
Wintrust is a $50 billion investment management and banking firm. Its 72 Madison employees have competitive pay and bonus opportunities, training, and time off for community involvement. It stresses an entrepreneurial, customer-oriented and community involved culture based on personal relationships.
Employee comment: “My job with Wintrust has been made better every day by my managers challenging me, training, and honing my skills within my role.”
38. LSM Chiropractic
Founded in 1953, LSM provides chiropractic care and pain management services at 19 locations in southern Wisconsin. Its 92 team members take initiative in job performance, problem solving and setting and achieving goals. Benefits include a wellness program, flexible spending accounts, professional development and retirement plan.
Employee comment: “I know I’m working towards the same goal as the rest of my teammates — the patient experience.”
39. Wipfli LLP
Wipfli is a Milwaukee-based accounting and consulting firm with 95 employees in Madison. It has a comprehensive benefits package and offers family and fitness services and educational and technology reimbursement plans. Wipfli offers team members training in technical and soft skills.
Employee comment: “It provides great flexibility, the work is engaging, and I feel like the work I do makes a difference to our clients and my colleagues.”

