AMA Madison’s Craft Marketing Series continues on May 28, 2019 when Spencer X. Smith of AmpliPhi presents “Winning Business and Securing Budgets from Skeptical Clients and Bosses.”
The event will be held Vintage Brewing. The event is just $7 for members of AMA Madison, and $10 for non-members. Admission includes one drink ticket.
Register soon--only 50 spots are available!
About the Presentation
Marketing success depends on securing budgets. But, with short term victories difficult to achieve, you need to secure budget for the long term, and make the case for it in creative ways. In this session, you’ll learn a 7 step process showcased by two case studies in the legal and insurance industry. You’ll see how people skills and psychology play an important role, and also learn why both businesses highlighted in the case studies doubled their digital and social media marketing budget.
About the Speaker
Spencer X Smith is the founder of social media marketing company AmpliPhi, and an instructor at the University of Wisconsin and Rutgers University. He was formerly a VP of Sales for two Fortune 100 companies.
He's been called a "Social Media Expert" by Forbes, and AmpliPhi is the winner of the 2016, 2017, & 2018 InBusiness Magazine Executive Choice Award for Social Media Consulting Company. Spencer has spoken at over 200 events since 2015, including a presentation at the New York Stock Exchange in 2017.
His book "ROTOMA: The ROI of Social Media Top of Mind" was featured in Forbes, and is an Amazon Bestseller.
About the Venue
Vintage Brewing is a family owned and operated brewpub in Madison, Wisconsin. Vintage Brewing features "elevated Americana" cuisine and an eclectic array of highly-acclaimed house-made brews.
Located at 674 South Whitney Way in Madison.
AMA Madison's 'Craft Marketing' Series
Craft Marketing features a local presenter at a different craft brewery, winery, or spirits establishment in Madison. You'll have the chance to learn about a wide range of marketing topics while meeting other industry professionals—all while enjoying spirits and light appetizers!
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