Planet Fitness

The former Staples that closed in August on Verona Road near the Beltline is being converted to a Planet Fitness. It will be the company's fourth Dane County location.

Planet Fitness is growing its Madison operation and filling a large vacant space that had been home to an office supply store on Verona Road. 

The gym is in the process of remodeling the former Staples located between a former MC Sports store that closed 2016 and a thrift store operated by Goodwill Industries of Southcentral Wisconsin. The Staples closed in August after a 17 year run at that location near Home Depot. Staples still has a store in Monona.

For Planet Fitness, its new location, at 4538 Verona Rd., which is likely to open this spring, is slightly smaller than the 31,000-square-foot former MC Sports facility and will become the company's fourth Dane County location. The company, which advertises $10 per month memberships, also has gyms in the High Point Center at the corner of Mineral Point Road and D'Onfrio Drive on the city's Far West Side; at East Towne Mall and in Monona at South Towne Mall.

Planet Fitness has more than 1,400 locations in 49 states, Puerto Rico, and Canada.

Send retail-related tips and story ideas to or call Barry Adams at 608-252-6148.



Barry Adams covers regional and business news for the Wisconsin State Journal.

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